1 bottle every 4 weeks
30% off30% off your first 2 orders
£24.50£35
for each of your first 2 orders, then £35 every 4 weeks

Pause or cancel anytime from your account.
Subscribe for 30% offBlack Friday has ended.
The Black Friday price was for serum plans started by Monday 30 November.
See today’s offer
Free scalp massager in your first box
Black Friday · ends Monday 30 November
Free UK delivery · pause or cancel anytime
A daily leave-on scalp serum for fuller, thicker-looking hair.

30% off your first 2 orders
£24.50£35
for each of your first 2 orders, then £35 every 4 weeks

Pause or cancel anytime from your account.
Subscribe for 30% offThe Black Friday price is on the serum with 1 bottle every 4 weeks. The 3 and 6 bottle plans and the gummies keep their usual prices.
30% off your first 2 orders and a free scalp massager in your first box. It ends Monday 30 November, and once it’s gone, it won’t be back.
Ends Monday 30 November at 23:59.
Subscribe for 30% off
A shampoo gets about a minute before it’s rinsed away, and oils sit on top until you wash them out. This is a leave-on serum: the drops go straight onto your parting and stay there, absorbed in seconds with no greasy residue.
Water-light, fragrance-free and absorbed in seconds, so you can style straight after.

Four named complexes work at the root, at strengths we publish.
For the look of denser, fuller hair.
For the look of denser, fuller hair.
For stronger, healthier-looking hair.
100% natural origin.
Plus biotin, rosemary leaf, violet rice extract and betaine, in a water-thin base.
New serum subscriptions started from 11 to 30 November, including past subscribers who come back.
Your first 2 boxes are £24.50 each. After that, a bottle arrives every 4 weeks at £35 until you pause or cancel, which you can do anytime from your account.
No. The Black Friday price is on 1 bottle every 4 weeks. The 3 and 6 bottle plans and the gummies keep their usual prices.
Everyone is different. Hair grows slowly, so give it consistent daily use over several weeks before judging, and keep going. Results vary.
By Royal Mail in 2 to 3 days, in discreet, letterbox-friendly packaging, and free on every UK order.
Turn up the Volyoume.
30% off your first 2 orders. Ends Monday 30 November.
From 1 December, it goes back to 30% off your first order only.
Shop the serum